Every worker in every restaurant needs to be trained. Not every restaurant, however takes advantage of training and not every restaurant manager realizes that training is a tool for profit. It is more than teaching a server how to serve and set a table, take an order or serve food. Restaurant training is also marketing, public relations, customer service, and most of all, fun.
• Training is an investment into a higher return on profit. Every restaurant has servers to do the basics, but you also need a server to suggest dishes, greet customers, and make those customers feel that they want to return to the restaurant. Having a good server is a far more effective marketing tool than any sign or billboard. For example, if you are running a birthday promotion in your restaurant, have the server inform other customers what is going on and encourage those customers have their birthday bash at this restaurant. Educate servers to talk to customers that let these customers know there are options in the restaurant. Be flexible and train your staff to be flexible.
• Employee orientation is also restaurant training, but there needs to be more to training than just talk. You need an ongoing training program to constantly improve and make sure your staff is competent. Let your employees know that they are a part of the restaurant and their marketing skills will give them higher tips and provide the restaurant with higher profits.
• Do not just hand an employee a three ring binder employee manual and hope they read it. Do not provide only a couple of days to learn the ropes. Offer intranet training, restaurant marketing training, and provide interactive learning tools, pictures, customized training books and staff that can help your staff develop. Take advantage of local college training programs. A few days and a few dollars can make a huge difference in the way your restaurant is run and how it is perceived by the public. If the funds permit, have a specialized trainer on your staff. A trainer who knows all about the restaurant business and what makes a restaurant profitable is invaluable. Of course they can also double as a server or a host/hostess.
• Find a great restaurant training consultant. Use restaurant training software. Restaurant training includes you as the manager learning public relations, finances, ordering, employee relations and managing space and time. Restaurant training includes finding the right mix of ambience, menus and servers. A professional restaurant business plan is also absolutely essential for an independent restaurant. Finding sources of funding and having any chance of success will demand that you and your staff be trained.
• You can download restaurant business plan templates that will give you a professional, compelling format to help you continue securing capital and making your plan a reality. Templates will also help you to know the best ways to train your staff. The best plan, however, is to be personable, firm, and communicate with your staff. The staff will be your best commodity if you treat them well.